The BBGG is Fenomeno’s social communication project to raise local value and achieve common goals by analyzing and utilizing of various resource. In this project, Fenomeno announces difficulties in the traditional crafts field which is talk about sustainable values, and kept them in video clips about the beauty of Du-seok and process of developing Du-seok that can be modern use.
Web promotion, Film
「 The BBGG Project is a Fenomeno’s social communication project
to enhance the value of the local and achieve common goals of them
by working together by analyzing and maximizing the use of local physical and human resources. 」
First of all, local craftsmen have been found who talking about the basis of life and the important elements of culture through his life. However, as society entered the era of technology, these craftsmen faced hard time for preserving their skill and techniques. In order to support the values of them this project was proposed and supported by Kakao Equal Value Program. Funding was successfully completed, leaving a rich video record of the master craftsmen of Du-seok and product developed along with the filming.
Dimension : FHD 1920 x 1080
Frame rate : 29.97 Fps
Running time : 02min 42sec
Cast : Heo Daechun, Ahn Yihwan
Host : KAKAO
Project name Together Kakao
Date 2016
Client Kakao
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